The shade file

Gucci, beyond the shade name.

Compare the brand’s descriptions with readings from published swatch images.

100 shades3 products100 swatch readings

Illustrating the fit question · AI-created image

What do the numbers mean?

L* describes lightness; a* and b* describe color axes. ITA° is calculated from lightness and the yellow–blue axis to group the swatch into a depth band. None of these readings measures coverage, wear or how a formula will look on your skin.

Gucci names an undertone for 94 of these shades. Read off the brand’s own swatch under D65, 51 of them — 54% — land in a different undertone than the name claims. That is not an accusation of bad faith: undertone is a word, and a word is not a measurement. It is why the house publishes the number beside it.

24 Hour Full Coverage Luminous Matte Finish Foundation40 shades

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation published swatch readings
Shade	Brand says	L*	a*	b*	ITA°	Depth band	Swatch reads
120N	neutral · fair	86	7.06	25.67	54.51	light	warm
110C	cool · fair	84.68	8.49	15.87	65.41	very_light	neutral
130W	warm · fair	82.39	6.85	27.42	49.75	light	warm
230W	warm · fair	82.02	7.49	20	58.01	very_light	warm
140W	warm · fair	81.19	9.95	22.09	54.69	light	neutral
180W	warm · fair	80.2	6.92	25.94	49.34	light	warm
170W	warm · fair	79.83	10.06	25.51	49.46	light	warm
220W	warm · fair	79.68	5.27	19.27	57.01	very_light	warm
210N	neutral · fair	79.4	8.36	23.77	51.04	light	warm
205C	cool · fair	79.23	12.5	20.96	54.36	light	neutral
150C	cool · fair	79.17	10.25	26.72	47.51	light	warm
160N	neutral · fair	78.54	10.89	24.24	49.66	light	warm
265C	cool · fair	77.79	12.58	21.06	52.84	light	neutral
270N	neutral · fair	76.3	11.91	28.09	43.12	light	warm
275C	neutral · fair	75.61	11.26	20.07	51.91	light	neutral
305N	neutral · medium	75.26	9.72	21.16	50.05	light	neutral
260W	warm · fair	72.53	11.55	29.29	37.57	intermediate	warm
340W	warm · medium	66.92	17.06	36.87	24.65	tan	neutral
330W	warm · medium	66.05	14.07	31.29	27.16	tan	neutral
320W	warm · medium	63.64	15.23	29.13	25.09	tan	neutral
370O	olive · medium	62.29	15.99	28.41	23.39	tan	neutral
310N	neutral · medium	61.96	17.53	30.22	21.59	tan	neutral
360W	warm · medium	61.03	14.01	29.94	20.22	tan	neutral
410N	neutral · medium	57.7	17.25	35.46	12.25	tan	neutral
420N	neutral · medium	56.77	19.72	32.69	11.7	tan	neutral
380N	neutral · medium	55.33	16.03	30.63	9.87	brown	neutral
450O	olive · medium	54.43	18.53	30.64	8.23	brown	neutral
440N	neutral · medium	52.83	14.34	26.06	6.2	brown	neutral
430N	neutral · medium	49.19	19.94	27.03	-1.72	brown	cool
470C	cool · medium	48.53	15.92	31.67	-2.66	brown	neutral
510N	neutral · deep	45.48	23.69	28.54	-9	brown	cool
460O	olive · medium	43.42	18.23	28.47	-13.01	brown	cool
480N	neutral · medium	43.13	16.05	23.93	-16.02	brown	cool
520C	cool · deep	36.67	17.11	20.59	-32.92	dark	cool
530O	olive · deep	36.52	19.27	22.89	-30.49	dark	cool
540N	neutral · deep	35.82	22.41	22.68	-32.01	dark	cool
550N	neutral · deep	34.58	17.43	17.72	-41.03	dark	cool
560O	olive · deep	31.75	19.41	17.63	-45.99	dark	cool
570N	neutral · deep	24.43	14.77	12.46	-64.02	dark	cool
580C	cool · deep	23.36	7.92	10.06	-69.31	dark	cool

Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation40 shades

Gucci Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation published swatch readings
Shade	Brand says	L*	a*	b*	ITA°	Depth band	Swatch reads
110C	cool	85.09	10.07	17.56	63.42	very_light	neutral
120N	neutral	83.03	8.73	19.88	58.96	very_light	warm
130W	warm	82.04	10.55	21.18	56.53	very_light	neutral
140W	warm	80.63	10.75	20.76	55.87	very_light	neutral
170W	warm	80.25	10.4	23.96	51.62	light	warm
180W	warm	80	9.49	22.52	53.11	light	warm
230W	warm	77.5	15.26	28.26	44.22	light	neutral
150C	cool	76.94	13.44	23.11	49.38	light	neutral
160N	neutral	76.79	14.05	26.15	45.69	light	neutral
210N	neutral	75.3	12.75	22.92	47.83	light	neutral
220N	neutral	74.11	12.43	22.85	46.54	light	neutral
240W	warm	72.12	12.92	29.3	37.05	intermediate	warm
250O	—	70.49	13.77	30.31	34.06	intermediate	neutral
270C	cool	69.87	17.35	28.48	34.9	intermediate	neutral
340N	neutral	68.61	16.48	33.76	28.87	intermediate	neutral
260W	warm	67.83	15.26	28.86	31.71	intermediate	neutral
330W	warm	67.52	19.59	32.39	28.41	intermediate	neutral
280C	cool	67.1	14.37	22.87	36.79	intermediate	cool
320C	cool	66.64	17.88	30.04	28.98	intermediate	neutral
350W	warm	65.22	15.14	33.45	24.47	tan	neutral
310N	neutral	65.05	17.62	30.04	26.61	tan	neutral
360W	warm	63.51	14.72	29.49	24.61	tan	neutral
370O	—	62.69	14.31	32.19	21.52	tan	warm
410W	warm	60.11	17.63	33.77	16.67	tan	neutral
420N	neutral	58.71	21.2	30.37	16	tan	cool
380N	neutral	54.88	18.57	32.89	8.44	brown	neutral
440O	—	51.59	21.2	28.6	3.18	brown	cool
450C	cool	51.45	24.58	31.38	2.65	brown	cool
430C	cool	50.76	22.55	26.96	1.61	brown	cool
460N	neutral	48.69	15.34	26.2	-2.86	brown	neutral
470O	—	45.25	15.77	32.99	-8.19	brown	neutral
480C	cool	44.32	21.42	25.74	-12.44	brown	cool
510C	cool	42.22	21.28	25.85	-16.75	brown	cool
540C	cool	34.57	20.01	20.29	-37.25	dark	cool
530N	neutral	32.91	18.86	19.84	-40.74	dark	cool
550O	—	31.85	18.37	17.74	-45.65	dark	cool
520O	—	31.66	14.88	17.36	-46.57	dark	cool
560W	warm	31.66	16.31	18.04	-45.47	dark	cool
570C	cool	29.22	11.09	14.49	-55.11	dark	cool
580N	neutral	27.11	11.56	13.49	-59.49	dark	cool

Glow Skin Tinted Moisturizer with Hyaluronic Acid & Bakuchiol20 shades

Gucci Glow Skin Tinted Moisturizer with Hyaluronic Acid & Bakuchiol published swatch readings
Shade	Brand says	L*	a*	b*	ITA°	Depth band	Swatch reads
11	neutral · fair	87.35	4.57	14.87	68.29	very_light	warm
17	warm · fair	85.53	5.45	20.73	59.74	very_light	warm
15	neutral · fair	84.67	8.17	18.5	61.92	very_light	warm
21	neutral · fair	84.31	8.19	18.52	61.64	very_light	warm
22	neutral · fair	77.46	13.66	27.61	44.84	light	neutral
32	neutral · medium	76.3	13.76	23.83	47.82	light	neutral
33	neutral · medium	75.75	9.77	26.18	44.53	light	warm
31	neutral · medium	75.3	12.28	28.84	41.26	light	warm
26	neutral · fair	74.5	14.77	32.09	37.36	intermediate	neutral
24	neutral · fair	73.86	14.04	27.42	41.03	light	neutral
35	neutral · medium	73.41	14.86	32.21	36.01	intermediate	neutral
36	neutral · medium	69.73	15.52	26.6	36.57	intermediate	neutral
41	neutral · medium	62.2	18.15	34.39	19.53	tan	neutral
43	neutral · medium	61.99	20.57	28.7	22.67	tan	cool
47	neutral · medium	59.94	16.87	35.68	15.57	tan	neutral
48	neutral · medium	57.16	18.35	32.06	12.59	tan	neutral
51	neutral · deep	46.66	20.78	30.55	-6.24	brown	cool
54	neutral · deep	32.39	19.61	25.88	-34.23	dark	cool
58	neutral · deep	25.64	13.77	20.54	-49.86	dark	cool
59	cool · deep	13.63	14.48	15.11	-67.44	dark	cool

Match a shade you already wear

Colours are read from each shade’s own swatch image published by the retailer, not from a drawdown measured by the house — a screen swatch and a colorimeter are not the same instrument, and the house does not pretend otherwise. ITA° is the open dermatological standard, computed from the reading; no licensed colour library is used. A shade listed without a reading is one the house holds but has not yet seen.

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Gucci, beyond the shade name.

Start with what never quite works.

Follow the detail that matters to you.

Boots & shoes ↗

Foundation shades ↗

Pants ↗

Tops ↗

Shoes by comfort & width ↗

Swim ↗

Press-on nails ↗

Dresses & skirts ↗

Coats & jackets ↗

Bras & foundations ↗

Jewelry ↗

Glasses & sunglasses ↗

Boots & shoes

Foundation shades

Pants

Tops

Shoes by comfort & width

Swim

Press-on nails

Dresses & skirts

Coats & jackets

Bras & foundations

Jewelry

Glasses & sunglasses