The shade file
BASMA, beyond the shade name.
Compare the brand’s descriptions with readings from published swatch images.
What do the numbers mean?
L* describes lightness; a* and b* describe color axes. ITA° is calculated from lightness and the yellow–blue axis to group the swatch into a depth band. None of these readings measures coverage, wear or how a formula will look on your skin.
BASMA names an undertone for 40 of these shades. Read off the brand’s own swatch under D65, 31 of them — 78% — land in a different undertone than the name claims. That is not an accusation of bad faith: undertone is a word, and a word is not a measurement. It is why the house publishes the number beside it.
The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish40 shades
| Shade | Brand says | L* | a* | b* | ITA° | Depth band | Swatch reads |
|---|---|---|---|---|---|---|---|
| 40 | neutral · light | 82.71 | 7.49 | 18.32 | 60.75 | very_light | warm |
| 37 | warm · light | 82.17 | 18.07 | 25.3 | 51.82 | light | cool |
| 29 | neutral · medium | 80.12 | 17.28 | 23.97 | 51.49 | light | cool |
| 39 | cool · light | 79.34 | 8.64 | 17.78 | 58.78 | very_light | neutral |
| 31 | warm · light | 78.32 | 21.48 | 25.29 | 48.23 | light | cool |
| 23 | cool · medium | 77.52 | 23.82 | 26.92 | 45.63 | light | cool |
| 30 | cool · medium | 77.47 | 18.58 | 21.3 | 52.21 | light | cool |
| 36 | warm · light | 77.42 | 14.16 | 20.03 | 53.85 | light | cool |
| 26 | warm · medium | 77.33 | 23.26 | 25.56 | 46.92 | light | cool |
| 34 | warm · light | 77.13 | 19.95 | 23.01 | 49.7 | light | cool |
| 25 | warm · medium | 76.83 | 22.7 | 26.46 | 45.4 | light | cool |
| 22 | neutral · medium | 76.72 | 22.31 | 26.29 | 45.46 | light | cool |
| 035 | olive · light | 76.64 | 15.38 | 20.56 | 52.34 | light | cool |
| 28 | warm · medium | 76.64 | 23.44 | 25.12 | 46.68 | light | cool |
| 32 | warm · light | 76.63 | 18.13 | 21.7 | 50.82 | light | cool |
| 38 | neutral · light | 76.1 | 15.01 | 17.05 | 56.85 | very_light | cool |
| 27 | neutral · medium | 75.81 | 17.61 | 24.32 | 46.7 | light | cool |
| 24 | neutral · medium | 75.63 | 15.72 | 21.3 | 50.27 | light | cool |
| 20 | warm · tan | 75.57 | 17.63 | 30.45 | 40.02 | intermediate | neutral |
| 33 | cool · light | 75.52 | 19.52 | 21.78 | 49.52 | light | cool |
| 19 | warm · tan | 74.15 | 23.11 | 35.1 | 34.53 | intermediate | cool |
| 21 | olive · medium | 73.2 | 14.06 | 31.9 | 36.03 | intermediate | warm |
| 16 | cool · tan | 70.58 | 24.25 | 26.95 | 37.37 | intermediate | cool |
| 15 | neutral · tan | 69.61 | 25.81 | 31.11 | 32.23 | intermediate | cool |
| 17 | warm · tan | 69.39 | 24.07 | 26.38 | 36.32 | intermediate | cool |
| 18 | cool · tan | 68.23 | 27.68 | 29.28 | 31.91 | intermediate | cool |
| 14 | neutral · tan | 67.18 | 22.61 | 30.95 | 29.03 | intermediate | cool |
| 13 | warm · tan | 67.12 | 27.43 | 34.3 | 26.52 | tan | cool |
| 12 | cool · tan | 58.77 | 30.18 | 34.66 | 14.2 | tan | cool |
| 11 | warm · tan | 52.96 | 23.31 | 25.97 | 6.5 | brown | cool |
| 009 | warm · deep | 49.71 | 28.03 | 29.2 | -0.57 | brown | cool |
| 10 | warm · deep | 41.39 | 31.68 | 36.06 | -13.43 | brown | cool |
| 007 | warm · deep | 39.9 | 28.12 | 24.79 | -22.17 | brown | cool |
| 006 | cool · deep | 39.39 | 35.91 | 34.4 | -17.14 | brown | cool |
| 005 | neutral · deep | 36.14 | 31.12 | 29.48 | -25.18 | brown | cool |
| 002 | cool · deep | 35.14 | 32.77 | 28.88 | -27.23 | brown | cool |
| 003 | neutral · deep | 31.3 | 28.79 | 21.18 | -41.44 | dark | cool |
| 004 | cool · deep | 31.3 | 28.79 | 21.18 | -41.44 | dark | cool |
| 008 | warm · deep | 27.17 | 36.29 | 35.63 | -32.65 | dark | cool |
| 001 | neutral · deep | 23.44 | 25.27 | 23.26 | -48.79 | dark | cool |
Match a shade you already wear
Colours are read from each shade’s own swatch image published by the retailer, not from a drawdown measured by the house — a screen swatch and a colorimeter are not the same instrument, and the house does not pretend otherwise. ITA° is the open dermatological standard, computed from the reading; no licensed colour library is used. A shade listed without a reading is one the house holds but has not yet seen.
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